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DataInn Technologies

Data Foundation

Master Data Management & Governance

One trusted version of your core entities — matched, stewarded and governed — that every system and model can rely on.
Duplicate and conflicting record ratesTime to onboard a customer, product or supplierStewardship backlog and resolution timePolicy coverage across critical data elements

Overview

Master data is where most data and AI programmes quietly fail. We make the core entities of your business trustworthy, and keep them that way with stewardship your people can actually run.

Outcomes we measure

  • Duplicate and conflicting record rates
  • Time to onboard a customer, product or supplier
  • Stewardship backlog and resolution time
  • Policy coverage across critical data elements

Problems we solve

Sound familiar?

  1. 01

    The same customer exists five times across ERP, CRM and billing, each with a different address.

  2. 02

    Product data is maintained in spreadsheets and emailed between teams.

  3. 03

    Auditors ask who changed a record and why, and nobody can answer quickly.

  4. 04

    AI and analytics projects stall because nobody agrees on what a customer is.

What we deliver

Concrete deliverables, not slideware.

  • Golden-record design

    Domain models, match and merge rules, survivorship and hierarchy management for your core entities.

  • MDM platform implementation

    Configuration and integration of the MDM hub — or a lean, warehouse-native approach where that fits better.

  • Stewardship workflows

    Queues, approvals and data-quality scorecards so business owners can fix issues at the source.

  • Governance operating model

    Roles, policies, critical data elements, catalog and lineage — audit-ready, not shelfware.

How it works

From first call to production.

  1. 01

    Domain discovery

    Profile the source systems, map the entity landscape and agree what good looks like.

    2–3 weeks

  2. 02

    Model and rules

    Design the golden record, match rules and survivorship with your data owners.

    2–4 weeks

  3. 03

    Implement and integrate

    Stand up the hub, connect upstream and downstream systems, and migrate history.

    6–12 weeks per domain

  4. 04

    Steward and improve

    Stewardship queues, quality scorecards and governance routines your team runs.

    Ongoing

Tech & frameworks

Tools we use — in your stack.

  • Informatica MDM
  • Reltio
  • Profisee
  • Microsoft Purview
  • Collibra
  • Unity Catalog
  • dbt
  • Snowflake
  • Databricks

Related projects

Case studies

Case studies for this service are being prepared. Ask us for references on a call.

FAQ

Frequently asked questions

Data Foundation

Related services

All data foundation services
  • Data Engineering & Platforms

    Lakehouse and warehouse platforms, streaming and batch pipelines, with orchestration, testing and observability built in.

  • Cloud Solutions

    Secure landing zones, migrations and cost-governed data platforms on AWS, Azure and GCP.

  • Big Data Engineering

    Spark, Kafka and distributed storage for high-volume and real-time workloads.

Scope it with a senior practitioner

Book a 45-minute readiness call.

Where you are, what to fix first, and what it would take.